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Exceptional Marketing

The real estate business is a marketing business: selling property requires marketing, and selling your expertise to buyers requires marketing. Our exceptional marketing will take your real estate business to new heights.

Bean Group’s Brand

Bean Group, the brand, communicates the collective personality and core values of our organization’s founder, employees, and agents.  The Bean Group brand supports your own personal brand with the eight guiding facets of the Bean Group brand identity:

Professional. We provide a high level of real estate services to our customers and clients.

Straightforward. We’re honest and candid in our communications.

Friendly. We have a genuine interest in being helpful and kind.

Confident. We take pride in our accomplishments and celebrate our successes.

Imaginative. We’re passionate about putting out creative and interesting concepts.

Approachable. We’re easily engaged and eager to contribute our experience.

Contemporary. We’re current and relevant. Classic, but not trendy.

Fun. “A business has to be involving, it has to be fun, and it has to exercise your creative instincts.” – Richard Branson

Supporting Our Agents’ Selling & Marketing Efforts

The brand and marketing support and reinforce your listing and selling efforts with professionally produced promotional collateral designed for all price levels, from entry level to above average and luxury real estate price points.

Bean Group Platinum Collection, our luxury homes marketing division, provides luxury home specialists with a sophisticated marketing presence with the widest possible exposure to qualified luxury home buyers.

AMP: The Agent Marketing Platform

Bean Group’s Agent Marketing Platform (AMP), provides the core marketing tools you need for success as an agent: CRM, lead management, e-marketing, as well as listing and website management tools, all in one place.

New Homes Marketing Division

Bean Group’s New Homes Team specializes in providing builders and developers the sales and marketing expertise they need. From market evaluations and product selection to branding and marketing the Bean Group New Homes Team is here to ensure that your project vision becomes a reality. Recent projects include: