The real estate business is a marketing business: selling property requires marketing, and selling your expertise to buyers requires marketing. Our exceptional marketing will take your real estate business to new heights. We understand the Internet has had a profound impact on real estate marketing. We leverage the Bean Group brand on behalf of our agents by focusing on proven marketing activities that work in today’s always on, mobile environment.
Supporting Our Agents’ Selling & Marketing Efforts
The Bean Group brand and our marketing support can reinforce your listing and selling efforts with professionally produced promotional collateral designed for all price levels, from entry level to above average and luxury real estate price points.
Bean Group’s Agent Marketing Platform (AMP) provides the core marketing tools you need for success as an agent: CRM, lead management, e-marketing, as well as listing and website management tools, all in one convenient place.
Bean Group Agent Websites are complementary for all of our agents. We’ve been providing websites for our agents since 2006. We know what works, and just as importantly, what doesn’t work. Your turnkey, full IDX enabled website provides a proven MLS search experience for your customers and clients, and all the customers that you generate from your website go directly to you. Your site is fully customizable to you including your personal bio, client testimonials, blog, your sold listings, and more. We handle the back end so you can focus on what matters, providing great service to you customers.
Bean Group Platinum Collection, our luxury homes marketing division, provides luxury home specialists with a sophisticated marketing presence with the widest possible exposure to qualified luxury home buyers.
Bean Group’s Brand
Bean Group, the brand, communicates the collective personality and core values of our organization’s founder, employees, and agents. The Bean Group brand supports your own personal brand with the eight guiding facets of the Bean Group brand identity:
Professional. We provide a high level of real estate services to our customers and clients.
Straightforward. We’re honest and candid in our communications.
Friendly. We have a genuine interest in being helpful and kind.
Confident. We take pride in our accomplishments and celebrate our successes.
Imaginative. We’re passionate about putting out creative and interesting concepts.
Approachable. We’re easily engaged and eager to contribute our experience.
Contemporary. We’re current and relevant. Classic, but not trendy.
Fun. “A business has to be involving, it has to be fun, and it has to exercise your creative instincts.” – Richard Branson